Hs by Happy Socks Daddy & Me 2-pack Patterned Crew Sock
7 startups that make fun and stylish socks for men
Updated
2021-01-08T18:12:12Z
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- Socks are an essential part of everyone's wardrobe, but they can also help you express your personal style.
- Whether you're trying to add some personality to your boring business and work attire or you like having a fun and casual style for the weekends, there are many brands to choose from.
- Some of our favorite brands include Happy Socks, MeUndies, Bombas, and more.
Socks are one of the most essential articles of clothing, but their importance, function, and aesthetics are often overlooked.
You don't want to be that guy that wears white crew socks with a suit or dress socks for workouts just because there's a clean pair in the drawer. To put it plainly, not all socks are created equal.
Buying the right socks can improve your look, your comfort, and save you money in the long run.
If you're looking to revamp your sock drawer beyond another cheap 6-pack at the store, these startups will serve you well.
Whether you prefer fun socks that will add style to your look, quality socks that won't wear out quickly, cozy socks for lounging, or no-shows to wear in the summer, you'll find it all here.
Check out the seven best startup companies for men's socks, below:
MeUndies
Shop MeUndies socks or sign up for a subscription here.
Los Angeles-based startup MeUndies has changed the way people buy underwear by making it fun with hundreds of patterns (you can even get matching pairs for your partner) and super easy with subscription box services. They applied the same concept to socks and they're honestly pretty amazing. For $8 a month, you'll receive a fun new pair of socks in the mail, and if you decide to skip a month or cancel, there are no additional fees.
Subscribers will get to choose between four styles, the Supima Crew Sock, ProModal Crew Sock, Supima No Show Sock, and ProModal No Show Sock — each with different pattern options. While both the Supima and ProModal materials are very comfortable, I found the plushness of the Supima socks to be perfect for staying extra cozy while lounging.
Soxy
Shop Soxy socks here.
Founded in Los Angeles in 2014 by brothers Boris and Albert Vaisman, Soxy's goal is to allow guys to stand out from one another, all through the power of socks. If wearing professional attire on a daily basis is starting to become a drag, you can liven up your outfits with these dress socks. The brand has four collections to choose from — Wild, Bold, Theme, and Classic. Priced at $14 each or $60 for five-pack bundles, they're also very affordable.
Soxy is currently running a New Year's special where you can get 30% off everything.
Bombas
Shop socks at Bombas here.
When it was founded in 2013, Bombas sought to solve all your sock problems by creating the perfect gym sock. Since then, the company has expanded to dress socks, knee-high socks for women, socks for kids, and more.
Each pair of Bombas socks includes key comfort features, like its proprietary Honeycomb Arch Support System, Performance Footbed, Y-Stitched Heel, and Invisitoe. One of the best parts about Bombas is that for every pair you buy, the brand will donate a pair to someone in need. Styles for men start at $12.
Ministry of Supply
Shop Ministry of Supply Dress Socks here.
Formerly known as the Smarter Dress Sock, Ministry of Supply Atlas Dress Socks are unlike any other pair you've worn. Designed to perform like gym socks, while fitting the dress code of a corporate office, the socks are both comfortable and business appropriate. The socks are made of recycled polyester, cotton, elastane, and most notably, they're infused with coffee for odor absorption.
Fortunately, they don't actually smell like coffee, but they work extremely well. You can wear these all day long (even twice if you're in a jam) without them having a bad odor. They come in many cool — but not too over-the-top — colorways that you can wear professionally or casually.
Happy Socks
Shop Happy Socks here.
Happy Socks is all about having a good time. From polka dots and stripes to palm trees and strawberries, you'll find a plethora of unique designs for your feet at around $12 a pair. The brand is also big on collaborating with artists and other brands for limited edition socks. In the past, they've teamed up with SpongeBob Squarepants and The Beatles.
Tommy John
Shop socks at Tommy John here.
Tommy John was founded in 2008 by Tom Patterson with the goal of bringing men's undergarments into the 21st century. After creating some really innovative undershirts, the brand moved on to underwear and socks, and they're just as good.
In 2018, I tested the Tommy John Go Anywhere Performance Socks and found them to be durable and as fitting as the first wear, even after many washes. I've owned them for a few years now and they're still one of the best pairs I have. In addition to solid performance socks, the brand also makes traditional dress socks and no-shows for wearing with loafers — with prices starting at $12.
Jimmy Lion
Create your own custom 4-pack at Jimmy Lion here.
Jimmy Lion was founded in 2012 by two friends who quit their investment banking jobs to move to New York and enroll in business school. Although they never expected to use their MBAs to create a business in fashion, Jimmy Lion came to be after they noticed a lack of socks for men that were high quality, stylish, fun, and affordable.
The brand offers an insane variety of patterns and they're more affordable than any brand on this list. For $40, you can create your own custom four-pack of Jimmy Lion socks. Whether you're looking for flamingos, pineapples, astronauts, flowers, or literally anything else you can imagine, you'll find it.
Amir Ismael
Senior Reporter, Insider Reviews
Amir Ismael is a senior reporter for Insider Reviews, Insider's e-commerce branch of the service journalism team. As a collector of sneakers and fashion, Amir is passionate about all things related to style. He's covered everything including the industry's shift to producing more sustainable clothing, the most comfortable loungewear, all of the best places to shop for affordable business casual attire, and more. He's used his expertise in footwear and the footwear industry to review all kinds of shoes from sportswear giants, well-known casual brands, and startups. Amir's coverage also includes eyewear, watches, and grooming products like electric razors and men's skincare. Since the beginning of the coronavirus pandemic, Amir has led Insider Reviews' face masks coverage with thoughtful recommendations based on CDC guidelines, expert opinions, and his own testing. During his time at Insider, Amir previously handled deals of the day coverage, and worked as a generalist writing hundreds of reviews ranging from phone cases and headphones to bed sheets and blenders, and has also covered major shopping holidays including Amazon Prime Day, Black Friday, and Cyber Monday. Before joining the Insider Reviews team in 2017, worked as a freelance writer for Complex Sneakers and Sole Collector where he contributed to daily sneaker news and release dates, feature-length articles, and interviews with artists, designers, and athletes. Amir graduated from William Paterson University in 2015 with a degree in journalism and public relations. Say hello to Amir at aismael@insider.com or on Instagram @amirjismael. Learn more about how our team of experts tests and reviews products at Insider here. Learn more about how we test style and beauty products.
Hs by Happy Socks Daddy & Me 2-pack Patterned Crew Sock
Source: https://www.insider.com/guides/style/startups-companies-making-socks-for-men